Keyword Research

Understand which topics your audience is searching for, research content marketing ideas, and get related keywords on Google, Baidu, and Naver.

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Find the perfect keyword

Uncover the keywords and topics your audience is searching for. Then quickly add them to your campaigns to immediately start monitoring performance of rankings, competitors, and onsite optimization.

Related keywords and search volumes from Google, Baidu, and Naver

True global keyword research with support for Google in over 200 countries and languages, plus Baidu in China and Naver in South Korea.

Steal competitor keywords

Instantly see the ranking keywords for any site and learn from competitors' strategies. Focus on a specific topic by filtering keywords by one of thousands of very specific categories.

Reveal opportunities with Keyword Gap

Enter up to 6 sites to compare performance and reveal keywords that your competitors are ranking for but your site is not.

Research topics and ideas

Enter keywords to receive an expanded list of hundreds of related topics and ideas.

Uncover questions your customers are asking

Filter keyword ideas by questions to see what your target audience wants to know, making generating content ideas a breeze.

Get automated keyword suggestions right from the SERP

Content from Featured Snippets, People Also Ask, and other rich results are automatically extracted from the SERP and organized into actionable reports.

Use as content ideas and monitor opportunities to knock competitors out of top spots.

See the actual SERP collected for any keyword

Understand the competitive environment for any keyword visually by viewing the same SERP your searchers will see.

Click on SERP competitors for detailed analysis

A parsed version of the SERP for any keyword is available as well, showing the Page Authority, Domain Authority, and number of backlinks to each URL.

Click on any result to see all the backlinks or ranking keywords for this URL or domain.

Understand keyword difficulty and organic opportunity

Look for quick wins with keywords with a low organic difficulty score.

Evaluate the number of organic opportunities on the SERP (compared to paid or rich results) with Organic CTR.

Drill down to your targeted list

Extensive filtering and seamless workflows help you quickly prioritize and focus on the keywords that work best for your site.

Add keywords to lists

Quickly add keywords that catch your eye to a shortlist as you work. Then analyze lists for even deeper analysis and prioritization.

Prioritize keywords

Give keywords a rating based on relevance, expected conversion rate, expected conversion value, or other criteria — then our priority rules take it from there.

We'll show you the perfect keywords for you — those that have high search volume, low difficulty, high organic CTR, and are relevant to your site.
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Competitive Analysis
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